Up until the mid 1980s Nissans were sold in the U.S. under the Datsun name.  Now Nissan is reviving that brand, but not for the United States.

Nissan says Datsun vehicles became known as cheap but reliable cars.  They are reviving the brand name for the Indonesian, Indian and Russian car markets.

Datsun started in 1931 as DAT motors. Its smaller cars were called DAT-son, as in son of DAT.  In 1933, Nissan took over the company and changed the name to Datsun, because the Japanese Emperor is considered a descendant of the sun goddess Amaterasu, and because ‘son’ means loss in Japanese.

The cars will be made in factories in those countries.  Indonesia is now the number one car market in South East Asia, 890,000 vehicles were sold there in 2011!